{ #WCW }: Bombshell Taylor Aube of Stop, Drop, & Vogue talks all things blogging, instagram, & more!

There’s no other way to say it, Taylor Aube of Stop, Drop, & Vogue is one bombshell blogger.

For starters, she has looks to kill with a wardrobe to match it! I’m beyond stoked to have her on the blog today.

When I first started blogging, she was one I looked up to. I started following her back in 2015 and she instantly had me hooked. I loved her style & she had some killer behind the scenes content of fashion week.

I appreciate her strong aesthetics and I find her blog has the perfect balance of inspirational fashion, value, and personal realness. I love this post where she rounds up the best stores with FREE SHIPPING!

One thing that is SUPER interesting about her journey is that her story begins on Tumblr! Her popularity on tumblr later inspired her to start a platform of her own & I am so glad she did.

I personally LOVE this interview. There is absolutely no nonsense & a refreshing take on blogging & instagram. Right now, Instagram has been a thorn in all blogger’s side. Engagement all around has been at an all around low – I’m dealing with it too, it blows – and it’s easy to get discouraged. It was kind of relieving to know that I’m not alone with this.

At the end of the day, all you can do is be consistent. I mentioned it in this post, but by constantly producing quality content or value is all you can do to strengthen yourself.

I also love her emphasis on focusing on your blog vs instagram. I know I’ve preached it over and over and over, but your blog should ALWAYS be your baby since it’s a platform you own & your baby. It’s easy to get caught up in the insta-hoopla but at the end of the day, you need to feed your baby, not someone else’s.

On that note, let’s get into it, shall we!

Without further ado, meet TAYLOR AUBE of  Stop, Drop, & Vogue

Taylor Aube, fashion blogger of Stop, Drop & Vogue, is sharing all of her blogging, fashion, beauty, & instagram secrets on Champagne at Shannon's! Read on for more. xoxo

Introduce Yourself & tell me about your blogging journey!

My name is Taylor Aube and I am from Boston, MA! I started my blog while attending Boston University. It all started on Tumblr, where I grew to over 30k followers and was invited to cover NYFW for multiple seasons. I decided I needed my own website, so I launched Stop, Drop & Vogue on WordPress. The journey of my blog is unique when you compare it to other bloggers, and I wouldn’t change a thing!

Okay let’s talk fashion, your style is amazing. What are some of your go to style tips?

Looking at a lot of runway shows and magazines to see the next-level styling will help you create your own concepts and ideas. I think people should try to express themselves through style, but only push boundaries if they want to. It’s all about being comfortable both literally and figuratively 🙂

Taylor Aube, fashion blogger of Stop, Drop & Vogue, is sharing all of her blogging, fashion, beauty, & instagram secrets on Champagne at Shannon's! Read on for more. xoxo

What are your short term & long term goals?

My short term goals at the moment are to stay calm and collected while I prepare to move cross country {from North Carolina to Oregon}. I plan to take some awesome pictures along the way! My long term goals are to create solid working relationships with brands, sign big contracts, and develop my photography skills.

Biggest beauty secret? SPILL! PS – your hair is stunning.

My biggest beauty secret is less is more. I think makeup is truly an art form, but for me I play up my natural features as opposed to hiding them and creating new ones. I wear makeup maybe 2 days a week, so my skin is very healthy. I contour my cheekbones, highlight above my cheekbones {<<< her cheekbones are INSANE btw #JEALOUS}, fill in my lips with lip liner, and pencil in my eyebrows.

My hair is the same concept. I’m honestly really lucky because most of my photoshoots my hair is air-dried. I do throw in a few curls to make it look more polished, but I love the slept in bed head look!

Who / what inspires you and where do you find inspiration?

I find a lot of inspiration through fashion photography such as Tim Walker. He creates these fantastical scenes and photo shoots out of a dream. On the other side is photographer Nick Knight. He has a more dark and macabre style.

I like both sides of the spectrum because when you look at any fairytale there is both light and dark. I think my personal style translates that as well because I can go from the most feminine outfit, to an all black look and not bat an eye. {<<< obsessed w this point on fairytales}

Taylor Aube, fashion blogger of Stop, Drop & Vogue, is sharing all of her blogging, fashion, beauty, & instagram secrets on Champagne at Shannon's! Read on for more. xoxo

Favourite Books?

My favorite genre of books are futuristic dystopian societies. My favorite all time book is 1984 by George Orwell. I’ve read it 4 times. The first time I read it I was 13, haha. Definitely not age-appropriate but it drew me in and each time I read it I understand the meaning behind it so much more. I also love A Brave New World by Aldus Huxley. Another great one is Fahrenheit 451 by Ray Bradbury

What are some of the challenges in blogging and how do you handle them?

My challenges right now are growing on Instagram. I used to spend hours and hours, and even dollar bills growing my account. These days it seems all I do is lose followers. So I decided not to put all of my eggs in one basket. I am focusing on my blog hardcore right now and the results show. I have increased me site traffic and sales/clicks on affiliate networks.

Instagram can kiss my ass – sorry but it’s not the end all be all for bloggers and it never will be. We are “BLOGGERS” – don’t you think our blog should be our backbone? {<<<TOTALLY AGREE BTW – y’all know this though}

Taylor Aube, fashion blogger of Stop, Drop & Vogue, is sharing all of her blogging, fashion, beauty, & instagram secrets on Champagne at Shannon's! Read on for more. xoxo

Your instagram aesthetic is very strong. I know immediately from your profile what to expect for your blog. What are some of your tips for the ‘gram?

I recently adapted to the color-scheme as I think it looks really nice on other feeds. Mine is a pink/red tone and I try to revolve all of my pictures around that color scheme. I wear a lot of pink so it works out well, haha!

Aesthetic is everything to me and if you scroll through my archives in Tumblr you can see it clearly.

While we are on the topic of Instagram, what’s your advice to other bloggers who want to grow their account?

Just do your best and be consistent. There are some weird things going on at IG. Just know you can’t beat the beast. All you can do is put out good content and strive for good engagement.

Don’t pay attention to the followers, sometimes it’s out of your control. {<<< chiming in here to say the exact same thing. don’t get discouraged on instagram – just keep putting out content}

Last instagram question! What are your favourite photo editing apps?

I’ve been using VSCO filters to achieve that aesthetic on my feed. My all time favorite is Snapseed. It’s like Photoshop for your phone!

How do you see social media & blogs evolving and how do you plan to evolve with it?

I think everyone wants to be ahead of the trend and sometimes it’s hard to tell what is a rumor and what is actual fact. {<<< vero anyone? ha} But regardless I think any blogger’s sights should always be set on having a wonderful blog. Think if it as your little corner of the internet and there are no rules or algorithms holding you back. A new app could come around and knock IG off it’s feet. If you invested so much time into IG now it’s worth nothing, you know?

I think eventually the focus on conversions/clicks/impressions will eventually outweigh the amount of followers you have, I hope brands catch on to that if they haven’t already.

Looking back, if you could do anything different in building your brand, what would it be?

I would have started IG earlier and bought a DSLR earlier. I think I was about 3 years too late on IG, haha. I do well with it but you always want to be “grandfathered” in with these social apps because it’s easier to grow when it’s new.

Taylor Aube, fashion blogger of Stop, Drop & Vogue, is sharing all of her blogging, fashion, beauty, & instagram secrets on Champagne at Shannon's! Read on for more. xoxo

For new bloggers, what is your biggest tip?

You will have your ups and downs, and when you’re down don’t give up. Do you know how many times I wanted to delete and quit my blog? WELL- let’s just say that attitude didn’t get me backstage at Oscar de la Renta or getting put up in 5-star hotels by brands.

What’s next for SD&V?

Moving to Portland, OR and learning how to master photography with my husband! I literally cannot wait for this move, I know it will be so good for my brand. {<<< & I selfishly can’t wait bc it gives me an excuse to visit Portland!}

Who are some of your favourite bloggers to follow?

I don’t want to name names, because that list could get verrrrry long! That said, I like bloggers who I connect with often. Bloggers who give you a sense of personality in their posts so it feels like you know them, even if you’ve never met.

Taylor Aube, fashion blogger of Stop, Drop & Vogue, is sharing all of her blogging, fashion, beauty, & instagram secrets on Champagne at Shannon's! Read on for more. xoxo

Best piece of advice you have ever been given?

“When you see crazy, cross the street.” – My mom. I think my husband and I have learned at our young age (25) how crazy some people can be. We always deflect it, but I think as you grow up you need to have a better sense of the good and the bad. Obviously my mom told me this when I was a teenager growing up in the city and how to be “street smart,” but it applies to A LOT MORE than a sketchy person on the sidewalk. {<<< & let me tell you, the online world can make ppl & brands WHACK AF}

Finally, advice for others who are looking to follow their dreams but not sure how.

Research and keep dreaming. Make a plan, set SMALL but ACHIEVABLE goals so you don’t immediately give up on yourself. Baby steps matter, otherwise none of us would have learned how to walk.

And you know I have to 😉 favourite song??

Oh this is a hard one since it’s so hard to choose, but I’d go with Hey, Hey What Can I Do by Led Zeppelin. It’s an acoustic song by them and I do love their harder stuff, but this song just makes you feel good, you know? So many good vibes!


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Taylor Aube, fashion blogger of Stop, Drop & Vogue, is sharing all of her blogging, fashion, beauty, & instagram secrets on Champagne at Shannon's! Read on for more. xoxo

♡ Taylor’s Favourite books ♡


  • current fav lipstick: TULIPA from @makebeautyofficial & Lucy agrees! 🌷 I actually discovered this brand via instagram and I’m just obsessed.
  • fun fact: but in the winter, I LOVE Chardonnay {especially those that have seen oak}, it’s my go to when the temperatures drop. ❄️ They’re full bodied, complex, & really just so comforting, right? I’m a HUGE fan of @macrostiewinery chards & also love the @fortrossvineyard mother of pearl. Any you love, let me know - always looking for more to drink lol 🦢 #trustmeimasomm
  • because I really dig my outfit today but also this top was designed with the 80s in mind BUT ALSO “true faith” by new order has been stuck in my head all week thanks to American Psycho so HEY figured it’s all just a v on brand mood, right? ...right?! 💾📠 #slsootd
  • I can’t explain but there’s something so soothing about the colour of the sky here 💙 don’t forget to look up! 🎐 #slssf
  • always missing Tokyo 💟 whenever I travel, I love to stalk the “{insert-city}photographer” hashtag. You find so much local talent and can connect and create content with that specific local vibe - in fact, I make a point to shoot with someone local at least once. That’s how I connected with @future_vizion - not only is he BEYOND talented {seriously, check out his profile}, he has such a unique eye and perspective... not to mention it’s kind of totally rad making friends around the world, especially in a city I’m so passionate about! #slstokyo
  • working on a secret project {here’s a hint: 📼🏙⛏📿💋📟🗽📲} but had to get outside to take an insta & blue light break! 🍒 jeans are vintage @jordache from the 70s & shirt is @reformation ❤️ #slsootd #jordache #reformation
  • the one thing that all sf bloggers deal with but no one talks about... how kcufing hard it is to edit photos in the damn fog 🌁 I finally just gave up and threw on a hella grainy 90s film filter lol anyways this was my outfit yesterday and this sweatshirt from @azaleasf is as soft as a marshmallow! 🍡 #slsootd

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